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DownloadCase studies are a credible and persuasive way to tell the world about the value of your products or services and thus win new leads and customers. With our Business Case Study presentation, you can demonstrate real-life examples of how your team was able to satisfy your customer's needs or soothe their pain points. As Neil Patel put it: "With great case studies, you will be able to highlight your successes in a way that will make your ideal potential customer become your customer."
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DownloadWith this slide, list the key challenges your client was facing before you showed up and saved the day. These usually include: complying with government regulations, lowering costs or becoming more sustainable or energy-efficient.
Use this slide to communicate the results of your SWOT analysis to your team and stakeholders. SWOT Analysis should help you identify your client's strengths, weaknesses and opportunities to succeed and defeat potential risks and threats.
The Ansoff Matrix shows four strategies you can use specifically for growth: market development, diversification, market penetration and Product Development. It also is a tool you can utilize to analyze the risks associated with each strategy.
Here is how you can put together a killer case study, according to HubSpot specialists:
The challenge Planned Parenthood faced was to "Rethink the delivery of women's reproductive healthcare." Design and innovation company, IDEO, helped Planned Parenthood to find effective solutions to this problem. IDEO then published a case study about the success on their website in the "Explore Work" category.
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Notice, how IDEO strategically puts the problem: "Rethink the delivery of women's reproductive healthcare" and the outcome: "A comprehensive patient and employee experience, including waiting and recovery areas, a digital patient-provider counseling tool, easy-to-use online forms, and a unifying vision for Planned Parenthood staff" at the very top of the case study blog post.
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The case study post also includes a summary, which expands more on the introduction of the problem and immediately introduces the solution: "Together, the teams designed a number of patient and employee interactions and corresponding prototypes that address different patient needs: education, personalization, connection, and support for any decision." IDEO then proposes a breakdown of the steps taken to resolve the problem, accompanied by compelling visuals of the processes and tools implemented. The case study blog post ends with a call to action to learn more about PlannedParenthoodExperience.org and to hear from the organization's Executive VP and Chief Brand Officer, Dawn Laguens, in a detailed Q&A.
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